Magnolia in Bloom — Concept Store & Café in Zurich
Font: SFT Schrifted Serif + SFT Schrifted Sans.
Use case: Website design, brand communication.
Use case: Website design, brand communication.
About the Project:
Magnolia in Bloom is a Zurich-based concept store and café offering curated indoor plants, small-batch lifestyle goods, and a seasonal drink & food menu. The website blends e-commerce with a friendly local atmosphere, presenting products, promotions, and café details alongside warm photography and illustrated botanical elements.
Magnolia in Bloom is a Zurich-based concept store and café offering curated indoor plants, small-batch lifestyle goods, and a seasonal drink & food menu. The website blends e-commerce with a friendly local atmosphere, presenting products, promotions, and café details alongside warm photography and illustrated botanical elements.
Why SFT Schrifted Serif & Sans?
SFT Schrifted Sans and SFT Schrifted Serif are paired throughout the site to structure information and highlight tone. The clean sans is used for navigation and product listings, while the serif appears in headings and expressive statements, giving the brand a personable, handcrafted character suited to its plant- and café-driven identity.
SFT Schrifted Sans and SFT Schrifted Serif are paired throughout the site to structure information and highlight tone. The clean sans is used for navigation and product listings, while the serif appears in headings and expressive statements, giving the brand a personable, handcrafted character suited to its plant- and café-driven identity.
